Why Chai/Tea Business are Popular in India?
For an Indian, a cup of tea is extremely valuable because most Indians start their days with a cup of tea. Whether you are at home or at work, tea is one of the most popular reviving drinks for Indians. India is the second-largest tea producer in the world because of this. However, did you know that by running this tea business, you can grow by becoming a highly profitable business?
Even some young people also started the tea business after getting inspiration from the PM of our country. He even goes so far as to claim that if a Chai Wala (a tea seller) can become the Prime Minister of his country, then a tea seller can also be successful in business.
Why Tea Startups are successful & Popular in India?
There are numerous reasons why the chai business is becoming so popular in India:
Market Demand
Tea is the most popular and significant beverage in the drinks for Indian culinary items. Each Indian consumes two cups of tea every day. Demand for tea is higher than that of other food items. The chai business (Tea business) is growing so popular in India to meet this demand.
India has a large tea consumption
In India, tea is widely drunk everywhere from small towns and villages to business corporates, meetings, functions, near colleges, chaupals, and every marketplace, among other places. Every day, from breakfast to dinner, people drink tea. Tea is prepared in two minutes and costs ten rupees.
Low investment needed
When compared to other businesses, opening a tea shop typically costs 10,000 rupees. You can establish a tea shop by borrowing money from friends or relatives without worrying about financing or managing a large budget.
For starters, all you need is a tea vending machine or kettle, an oven, a teapot, tea glasses, chairs, and tables or benches. Ingredients for preparing tea such as milk, sugar, and tea leaves.
Meet the Challenges
In recent years, as more urban consumers with higher expendable means have started purchasing branded cups of hot beverages, the tea shop industry has attracted investors’ attention. While tea without milk has become increasingly popular among millennials in recent years due to its health benefits, Chai, a popular beverage among Indians, continues to draw large crowds.
Also Read: 7 Popular Startups in India that Shut Down Because Lack of Funds
Easy and Quickly Prepare item
The process of making tea doesn’t call for any complicated skills. Any female member of your family can guide you on how to do it.
In addition, tea is simpler to prepare than popular drinks like coffee and soft drinks, and when it comes to health risks, tea is less dangerous than the others. On the internet, you can also find simple recipes for teas with a variety of flavours and herbal tea, masala tea, and mint tea, they even have several health benefits. As long as there are changes in the market, meals that are infused with tea and cold tea also continue to gain popularity.
